2013 Chevy Traverse Gives Families New Gathering Space

• New athletic exterior debuts Chevrolet crossover utility face
• More refined interior with class-leading space for cargo and up to eight passengers
• New and industry-exclusive safety features including front center air bag
• Improved car-like ride and handling

The new 2013 Chevrolet Traverse crossover-utility vehicle offers families a new gathering space with greater style, refinement and safety. It goes into production later this year, building on the space, comfort and efficiency that have made Traverse popular.

“The new Traverse is a family vehicle without compromise,” said Chris Perry, vice president, Chevrolet Global Marketing and Strategy. “It is more capable than many sport-utility vehicles, with as much room as a minivan and better functionality than both. The Traverse is clever, capable and confident – and there when you need it most.”

The 2013 Chevrolet Traverse has a new, athletic exterior design, complemented by a more expressive front end that introduces a new face for Chevrolet crossover utilities.

The front features a new shape supported by a powerdome hood, a three-bar upper and two-bar lower grille design, new lamps, chrome accents around the grille and fog lamps, and sculpted front corners similar to the Malibu sedan. The new design captures the overall character of Chevy’s new car lineup, for a consistent family resemblance.

“We have injected a stronger presence into the Traverse exterior by focusing on the details,” said Phillip Zak, GM director of exterior design. “The small but important changes give it a more vibrant personality that more closely reflects the lifestyles of the families who rely on the Traverse to get them through their busy lives.”

At the rear, redesigned lamps and the license plate pocket are positioned in the new liftgate for a sportier look.

Chevrolet Spark, Sonic Get a New App for Maps
Segment-exclusive MyLink system adds GogoLink navigation via owners’ smartphones

Its in-your-face colors already make the 2013 Chevrolet Spark hard to lose in a crowd. Now it will be even harder to get lost while driving the Spark and the Sonic, thanks to available GogoLink.

GogoLink is an embedded smartphone application that delivers full-function navigation – including live traffic updates – through the vehicles’ MyLink infotainment system. It was introduced today and is expected to be available in the fall. Consumers can test-drive GogoLink for themselves at a special kiosk in the Chevrolet exhibit the New York International Auto Show.

“GogoLink gives Spark and Sonic customers cloud-based navigation and live traffic alerts projected on the vehicle’s seven-inch, high-resolution touch screen for a great value,” said Cristi Landy, Chevrolet marketing director for small cars.

About 90 percent of expected Spark and Sonic buyers own smartphones, Landy said. “This technology is typically found on cars costing far more, but next-gen customers are accustomed to being connected. By using a smartphone app, Chevrolet found a smart and safe way to provide navigation.”

GogoLink navigation includes:
    •    Emergency information such as police, fire and the nearest hospital
    •    Thousands of points of interest
    •    Local Search via Google
    •    Where am I? locator
    •    Live traffic functionality provides crash reports and lane closures, and with alternative routes
    •    3-D maps
    •    Ability to store native maps to the customer’s smartphone, giving them access to locations and turn-by-turn directions even when phone signal quality is poor. Many GPS-enabled apps do not do this.

Because GogoLink navigation will become available after Spark goes on sale, the first Spark models sold will require a simple update at the dealer to accommodate the app. GogoLink pricing will be announced later.

MyLink is standard on 1LT and 2LT versions of the Spark, as well as the Sonic LTZ and upcoming Sonic RS model. MyLink is available on Sonic LS and LT models. On Spark and Sonic, MyLink operates by integrating the owner’s compatible smartphone and stored media – via Bluetooth, plug-in outlet or USB – with the radio. This lets owners enjoy simple, safe and personalized connectivity while their smartphone is safely stowed.

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